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Marketing Strategy Specialist Certification (SCMS-S)

Marketing Strategy Specialist Certification (SCMS-S)


SMstudy® Certified Marketing Strategy Specialists (professional credentials: SCMS-S) facilitate well-planned marketing strategies to satisfy the goals set by the Corporate Marketing Strategy or Business Unit/Geographic Strategies. Marketing Strategy is one of the most crucial Aspects of Sales and Marketing. SMstudy® Certified Marketing Strategy Specialists are able to define a product’s or brand’s unique value proposition, target markets, and strategies to connect with defined audiences. Specialists are able to specify the overall pricing and distribution strategies of a product or brand, and outline the objectives, metrics and budgets for all marketing activities.


Successful candidates will be awarded the SMstudy® Certified Marketing Strategy Specialist (professional credentials: SCMS-S) certification by SMstudy after passing the exam.


Exam Format

  • Multiple choice

  • 140 questions

  • No negative marks for incorrect answers

  • 180-minute duration

  • Proctored online exam


What You'll Also Get

  • High-quality online videos
  • Classroom study materials
  • Mobile Apps
  • Engaging case studies
  • Full-length simulated exam
  • Chapter tests
  • Study guides and podcasts
  • SMstudy Certified Marketing Strategy Specialist certification by SMstudy


Audience Profile

This certification is appropriate for Sales and Marketing Professionals interested in becoming a Marketing Strategy Specialists.



Candidates should have a minimum of 3 years work experience.

It is preferable to complete the SMstudy® Certified Marketing Strategy Professional certification and study all processes in the SMstudy® Guide – Marketing Strategy book before applying for the SMstudy® Certified Marketing Strategy Specialist certification.