Marketing Strategy Professional Certification (SCMS-P)
A SMstudy® Certified Marketing Strategy Professional (professional credentials: SCMS-P) facilitates well-planned marketing strategies to satisfy the goals set by the Corporate Marketing Strategy or Business Unit/Geographic Strategies. Marketing Strategy is one of the most crucial Aspects of Sales and Marketing. A SMstudy® Certified Marketing Strategy Professional is able to define a product’s or brand’s unique value proposition, target markets, and strategies to connect with defined audiences. This professional is able to specify the overall pricing and distribution strategies of a product or brand, and outline the objectives, metrics and budgets for all marketing activities.
Successful candidates will be awarded the SMstudy® Certified Marketing Strategy Professional (professional credentials: SCMS-P) certification by SMstudy after passing the exam.
Exam Format
Multiple choice
100 questions
No negative marks for incorrect answers
120-minute duration
Proctored online exam
What You'll Also Get
- High-quality online videos
- Classroom study materials
- Mobile Apps
- Engaging case studies
- Full-length simulated exam
- Chapter tests
- Study guides and podcasts
- SMstudy Certified Marketing Strategy Professional certification by SMstudy
Audience Profile
This certification is appropriate for anyone interested in becoming a Marketing Strategy Professional.
Prerequisites
There is no formal prerequisite for this certification.
However, it is preferable to complete the SMstudy® Certified Marketing Strategy Associate certification and study the recommended processes from the SMstudy® Guide – Marketing Strategy book before applying for the SMstudy® Certified Marketing Strategy Professional.